SEEDED: Mable Raises $3.1 Million

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Mable, which is launching a wholesale commerce platform for grocery, convenience, health food and other food oriented small businesses, announced new funding.

The Boston, MA. startup raised $3.1 million in seed funding. Venrock, Founder Collective and Accomplice jointly led the round. Several other investors joined the round including Laurent Amouyal, David Olk and James McCann.

Mable is a web-based and mobile B2B wholesale platform which allows retailers to easily find and buy products from suppliers and wholesalers regardless of size. It’s platform, which focuses on the $641 billion grocery market, connects retailers, distributors and brands to make product discovery, ordering, financing and inventory management easier.

Currently, Mable’s platform is in beta mode. It was launched last month, and is focused for now on Northeast US, although it is available to businesses nationwide.

Image credit: Mable/CRN