Radar Tracks $20 Million for Location Aware Apps

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Radar, which helps developers build more precise, location defined app experiences, has secured new funding.

The startup has landed $20 million in Series B funding led by Accel, with participation from Bedrock Capital, Heavybit, PrimeSet, Two Sigma Ventures, and individual investors Zach Weinberg and Nat Turner, co founders of Flatiron Health.

As part of this deal, Vas Natarajan from Accel joins Radar’s board.

Radar started operations in 2016, and has seen many changes since then affecting its business of making location centered apps  more accurate and useful.

“First, the need has only grown, said the startup’s blog post announcing the new funding.  “Location underpins many of the apps that we use every day, from hailing a ride to tagging photos to ordering food. Yet building with location is still too challenging. Too many companies aren’t taking advantage, are struggling to build solutions in-house, or are relying on vendors that are too clunky or too expensive.”

Also, recent new user security and privacy regulations like GDPR, CCPA and headline grabbing stories involving privacy breaches and security matters have made secure location based apps more necessary.

“Because of this, we’re on a mission to build the world’s most developer-friendly, privacy-first location data infrastructure, unlocking the next generation of location-aware app experiences,” said the Radar staff.

Among Radar’s corporate clients are Burger King, Ibotta, Booking.com, Trivago.com, Walmart and DraftKings.

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