Missoula, MT ; 03/05/2020
Amount Funded: $2 Million
Lead Investor: Next Frontier Capital
Participating Investor(s): Alan Frazier, David Given, Taylor Barada, John T. Lowell
Company Description: LumenAd is an advertising management platform with a suite of campaign analytics tools, media products and consultative services. Built within a proven framework for organizing campaign data from across the digital advertising ecosystem, LumenAd’s technology standardizes common metrics into a unified view for centralized management of every investment.
What funding will be used for: Accelerate growth
“Early on, our team had the good fortune of helping some of the biggest brands drive more value from every ad dollar. By unifying siloed advertising data we’ve empowered marketers to make more intelligent decisions with speed and accuracy. Arriving at simple decisions such as reallocating budgets to the audience purchasing a product at the highest rate, proved to be a monumental task. So we built an automated platform to help marketers arrive at these decisions faster and with confidence. This funding will help us build out our sales and engineering teams to take the platform to brands in high-growth markets everywhere.”
-Ryan Hansen, CEO/Founder, LumenAd
- LumenAd’s customer base includes Dairy Queen, Manchester United, Red Wing Shoes and Toyota Motor Corp.
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