Brandable Raises New Funding for its Next Generation Brands

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Brandable, a tech-enabled consumer packaged goods platform, has closed on an undisclosed amount in Series B funding.

The investors in this round include Cota Capital (lead investor), Advance Venture Partners, Lightspeed Venture Partners, Fields Texas and Pentland Ventures.

Brandable, based in Beverly Hills, CA, is a next generation CPG platform embarking on developing the world’s most innovative brands to enable people to “live their best lives by igniting pop culture,” according to the company. It develops and launches new brands by utilizing is own data-driven process to determine and react to customer trends, allowing Brandable to create highly relevant, purpose-driven brands across different channels of distribution.

Brandable has six brands, VeggieCraft Farms, Queen V, Ready to Thrive, Craft City, Wellness Good Guy and Grow Girl, carried in over 20,000 locations across the U.S., including Walmart, Amazon, Target, Meijer and CVS.